The team's expert knowledge on each of the titles and the market in general, allows them to work with you to develop solutions to your marketing challenges. The team is structured so that you can access the entire portfolio through one point of contact and work with them pre and post campaign.
H Bauer’s portfolio of market leading magazines are read by 1 in 5 women every week in the UK and as such offer superb access to a broad spectrum of women. Add to this the unparalleled reader relationship that Bauer’s unique publishing philosophy engenders with their readers and you have a group of magazines that offer advertisers both reach and unrivalled engagement.
Successful magazines come as a result of putting the reader first, understanding exactly what they want from a magazine and consistently delivering it to the highest standards. This delivers a reader relationship – high reader loyalty, magazines that are read for longer and more thoroughly - which is second to none and in turn is extremely beneficial to advertisers using Bauer’s brands.
| Lisa Carver | Advertising Manager |
| Telephone: | 020 7075 0783 |
| Fax: | 020 7075 0786 |
| Email: | lisa.carver@bauer.co.uk |
| Danielle Katz | Advertising Manager |
| Telephone: | 020 7075 0788 |
| Fax: | 020 7075 0786 |
| Email: | danielle.katz@bauer.co.uk |
| Louise Arden | Senior Sales Executive |
| Telephone: | 020 7075 0783 |
| Fax: | 020 7075 0786 |
| Email: | louise.arden@bauer.co.uk |
| Nathan Eaton | Senior Sales Executive |
| Telephone: | 020 7075 0790 |
| Fax: | 020 7075 0786 |
| Email: | nathan.eaton@bauer.co.uk |
| Kirsty Raynor | Sales Executive |
| Telephone: | 020 7075 0785 |
| Fax: | 020 7075 0786 |
| Email: | kirsty.raynor@bauer.co.uk |
| Fran Burke | Display Advertising Executive |
| Telephone: | 020 7075 0813 |
| Fax: | 020 7075 0786 |
| Email: | frances.burke@bauer.co.uk |
| Helen Greenwood | Regional Advertising Manager |
| Telephone: | 0161 877 7455 |
| Fax: | 0161 877 8738 |
| Email: | helen.greenwood@bauer.co.uk |
| Sarah Mills | Regional Sales Executive |
| Telephone: | 0161 877 7455 |
| Fax: | 0161 877 8738 |
| Email: | sarah.mills@bauer.co.uk |
The Power of Women's Weeklies: this presentation demonstrates why women's weeklies provide such a powerful medium for advertisers to communicate with and engage women. Additionally, it gives a brief introduction to Bauer's women's weekly titles and why they are at the forefront of delivering effective advertising solutions. Please click here to download the presentation
Bauer's TV Listings Portfolio: this presentation outlines why TV listings are such an effective advertising medium and provides details on Bauer's TV listings titles. Please click here to download the presentation
In what is becoming an increasingly cluttered and competitive media environment, advertisers are being forced to identify alternative approaches with which to communicate their messages. Sponsorship and promotions provide the perfect solution.
Written and presented in the house style of the magazine, a promotion or sponsorship is a half-way house between editorial and advertising pages. They break down consumer resistance with a soft-sell approach and give a higher level of brand awareness. Either as stand alones or complementing a standard advertising campaign, they allow advertisers to deliver a high-impact, detailed package.
The closer an advertiser can get to the reader, the greater the communication and relationship benefit. Magazines, as the most trusted medium, are particularly effective at building relationships with their users.
The HBP promotions team is dedicated to the creation of innovative concepts and promotions. Working alongside display advertising, the team is ideally placed to understand clients and respond to their needs. The department enjoys an excellent reputation and is able to interpret clients' briefs both effectively and efficiently, from devising the initial concept right through to final execution.
Each promotion is designed and written in the style of the magazine and receives the same close attention to detail as the editorial pages. This provides the brand with the implied endorsement of the magazine and ensures a successful feature every time.
Bauer promotions are high quality premium products which are written and designed by the actual individual magazines themselves and not, as with other magazines, by a separate promotions department.
A full briefing is arranged, a creative presentation is then delivered as well as a comprehensive production schedule giving as much flexibility as possible to ensure the highest quality results.
Each promotion is produced under the joint control of the client and the magazine’s editor under the supervision and experience of the Creative Solutions Team at HBP - a true partnership which produces higher quality pages for maximum impact.
| Laura Stern | Promotions Director |
| Telephone: | 020 7075 0784 |
| Fax: | 020 7075 0786 |
| Email: | laura.stern@bauer.co.uk |
| Kate Price | Senior Promotions Executive |
| Telephone: | 020 7075 0793 |
| Fax: | 020 7075 0786 |
| Email: | kate.price@bauer.co.uk |
| Jade Farrugia | Promotions Executive |
| Telephone: | 020 7075 0792 |
| Fax: | 020 7075 0786 |
| Email: | jade.farrugia@bauer.co.uk |
| Avril Donnelly | Promotions Coordinator |
| Telephone: | 020 7075 0791 |
| Fax: | 020 7075 0786 |
| Email: | avril.donnelly@bauer.co.uk |
Downloads: To download a presentation giving further details about how HBP Media Sales's Creative Solutions Department can deliver both coverage and engagement for your brand, please click here.
Case Studies: The Food and Drink Federation's "What's Inside Guide" please click here. Littlewoods Direct please click here.
Classified advertising is a cost-effective way of reaching a highly targeted audience. We offer classified opportunities in Spirit & Destiny and Fate & Fortune magazines and can advise on the best schedule to meet your advertising objectives.
| Jenny Murray | Classified Advertising |
| Telephone: | 020 7075 0802 |
| Fax: | 020 7075 0786 |
| Email: | jenny.murray@bauer.co.uk |
Inserts can be a highly successful, powerful and cost-effective medium, playing a very important role in the media mix. The inserts market remains buoyant due to its accountability and flexibility as a medium. It represents an impressive 9% of total direct marketing industry expenditure, with 27 billion items worth nearly £1.5 billion. Inserts not only allow for excellent targeting using specific magazines, but also allow advertisers to focus their campaigns on specific regions. They are highly effective at achieving a number of different campaign objectives.
For a range of creative insert opportunities or for more information on how we can provide a cost-effective solution to your marketing objectives, please contact Howard Foster, Simon Buckenham, Gemma Taylor or Lauren Bamber.
| Howard Foster | Regional Director |
| Telephone: | 0161 877 7455 |
| Fax: | 0161 877 8738 |
| Email: | howard.foster@bauer.co.uk |
| Simon Buckenham | London Inserts Manager |
| Telephone: | 020 7075 0812 |
| Fax: | 020 7075 0786 |
| Email: | simon.buckenham@bauer.co.uk |
| Gemma Taylor | Sales Executive |
| Telephone: | 020 7075 0789 |
| Fax: | 020 7075 0786 |
| Email: | gemma.taylor@bauer.co.uk |
| Lauren Bamber | Senior Admin & Inserts Coordinator |
| Telephone: | 0161 877 7455 |
| Fax: | 0161 877 8738 |
| Email: | lauren.bamber@bauer.co.uk |