H. Bauer: The Number One in the TV Listings Market

14th February 2008

TV Choice
H. Bauer's TV Choice is the clear winner in the TV listings sector, posting an ABC figure of 1,404,950 weekly copy sales. This 14th consecutive ABC increase marks a 3.8% year-on-year and 0.9% period on period growth.
TV Choice is now the number one listings magazine and also the number one newsstand magazine in the UK.
This tremendous achievement is down to quality editorial, fully comprehensive and easy-to-use listings and a great price of 38p.

Total TV Guide
H. Bauer's premium TV magazine Total TV Guide has posted yet another increase on its ABC figure. Now at 115,819, the title is showing a year-on-year increase of 5.8% and a period on period growth of 2.9%. Total TV Guide provides the ultimate listings service for digital TV and radio and its success indicates the superb position it's in as it continues to capitalise on the growth of digital TV households in the UK.

TV Quick
H. Bauer's TV Quick has posted an ABC figure of 211,608. It continues to provide a unique offering in the listings market by combining in-depth TV features and celebrity interest with comprehensive TV listings.

• In total H. Bauer's three TV listings titles now sell over 1.72 million copies every week and remain a hugely attractive advertising proposition.
• H.Bauer's share of the TV listings market is up 1.6% year on year to 35.8% - the only publisher showing growth in share.
• Annual retail sales value of TV Choice, Total TV Guide and TV Quick stands at over £39 million.

Liz Watkinson, Publishing Director of TV Choice, Total TV Guide and TV Quick says:
"We are totally delighted with the performance of our TV listings brands. To be number one in the UK with TV Choice is a brilliant achievement in such a competitive market and is testament to the fact that we are consistently delivering a superb value for money editorial package that our readers truly appreciate week in and week out"
Liz continues
"Planned editorial development for TVQuick and the increasing role of digital TV in people's lives, that can only offer excellent opportunities for Total TV Guide, means we are in great shape to meet the challenges of the market and ensure our buyers are provided with the very best entertainment and listings packages to complement their viewing."

- ENDS-

About H. Bauer:

H. Bauer tv listings titles are part of the H. Bauer Publishing portfolio, Bauer is the largest privately owned publisher in Europe, publishing in countries including Germany, France, Spain, Portugal and the United Kingdom.

The Bauer Publishing Group was founded in Hamburg 1875 by Johann Bauer. It is a worldwide publishing empire comprising over 238 magazines in 15 countries, as well as TV and radio stations.

For further information or images please contact Julia Toni on: 020 7241 8013 or look on the Bauer website at www.bauer.co.uk

For Bauer consumer media press releases contact Sarah Ewing on: 0207 859 8411 or look on the website at www.baueradvertising.co.uk